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Event Marketing Articles

Maximizing Lead Generation at Trade Shows: The Benefits of Using a Lead Retrieval App

Say goodbye to manual lead retrievals and hello to a digital app that’ll make the process so much easier! An amazing lead retrieval app can help you collect and manage leads faster, more efficiently, and with minimal effort. This is because it allows you to easily capture data onsite by inputting the leads digitally. Leads More >

Best Event Promotion Ideas For 2020

Whether you are aiming at driving sign-ups or trying to build brand awareness, a well-thought-out event promotion strategy is vital. The benefits of creating an event marketing plan are countless. All focused on growing your engagement, brand awareness and other important aspects of your brand. Event promotion can be overwhelming when you intend to accomplish More >

How to Promote an Event on Social Media

Is it possible to get more out of your social media? Attendees that can be at your event hang out on social media. As a brand, you have to realize that each time your post, you compete with several brands. So how do you stand out from the rest and win the hearts of your More >

Your Perfect Mobile Event App to Increase Engagement

Attendee experience is the only key to the success of your events. Besides realizing your business goals, you should focus on ensuring that your attendees are having the best experience ever. No matter the type of event you wish to host, attendee engagement is the number one definer of the attendee experience and capitalizing on More >

6 Winning Event Promotion Secrets Revealed

How do I promote my event online? We all know that promoting an event can be a daunting task especially when you are trying to tackle all tasks at once.  The good news is that there are several event apps in the market to help you do the job within a short period. Even though, More >

7 Tips for Running a Successful Live Event

Running a successful live event is no joke. Even though, with proper strategies in place, you are not likely to face any frustrations. This article has put together the 7 tips for running a successful live event and the application you can use for planning and running your events effortlessly.   Running a successful live More >

How to Do Publicity for an Event

Wondering if there is any existence of cool promotional event ideas that yield results?  The truth of the matter is that you will still feel anxious about your upcoming event even after putting so much effort into organizing it. As a business owner, you must have a marketing strategy for your events that will encourage More >

5 Of the Best Online Event Apps In 2019

Every trade show is an opportunity for you to showcase your services and products to your clients and prospects. It is, therefore, important that you remain organized to avoid the headache that comes with putting everything together. We live in a digital era, most tasks are now automated and most businesses are able to stay More >

Benefits of Using a Mobile Event App

Mobile event apps are here to stay. They have totally changed the face of event marketing and made things super easy for both event planners and their attendees.  From enhancing engagement with the audience to enabling push messages to multiple platforms, these apps are truly a must-have for any planning business. There are several event More >

What Is A Trade Event Management App?

Staying focussed and organized during a trade show is without a doubt quite hectic. Fortunately, event organizers will not have to deal with all the headache that comes with preparing for trade shows. The internet era has made it possible for businesses to stay on top of everything that comes their way; one can simply More >

25 Event Lead Capture Ideas for You to Experiment With

Event marketing can seem like an arms race between who has the craziest booth, the most colorful digital signage, or the biggest bowl of candy. The truth is that none of these attributes matters if you aren’t able to capture leads at events. With attention spans getting shorter and the number of exhibiting companies rivalling More >

Top MarTech Events Every Marketing Agency Should Attend

With digital marketing and technology constantly evolving, it’s hard to keep abreast of all the changes happening in the industry. Marketing technology events are an opportunity to hear from leaders at the forefront of emerging trends. Which new platforms will revolutionize sales? What do shifting demographics mean for your marketing strategy? How are other marketing More >

Brands Monetize Trade Shows Using Text Messages

Trade shows are expensive. Whether you’re simply attending the show or you have a booth, trade shows cost. It’s not just the monetary cost of attending trade shows, but the time factor as well. Far too often we let trade shows slide in terms of ROI. We see them as line items on the marketing More >

5 Ways to Maximize Your Trade Show Booth

Attending the right trade shows for your business, and securing a trade show booth at those shows, is only the first step to trade show success. Brands must also execute the right tactics in order to maximize your trade show booth in order to obtain the highest possible return-on-investment for your trade show marketing tactics. Trade More >

Use OnSpot Social in Your Next Prize Giveaway

Without our customers we would simply not be a business. In today’s marketplace it is vital to be able to stay on top of the trends that our customers love. Keeping in mind that our world is becoming more and more dependent on the Internet to keep them informed, we have to use that tool More >

5 Reasons to Use Mobile App Surveys

With the introduction of the smart phone, the way we used to do business has changed forever. This can be daunting, but using this technology will ultimately help businesses emerge from the rubble with new and inventive ways of reaching customers. A perfect example of this is the mobile survey. Here are five reasons you More >

Collecting Data Using a Tablet

Your customer’s data is at the base of keeping in touch and ensuring that you have people to continue to return to your business. You can use OnSpot Social anywhere your business may take you to ensure you continue to grow and succeed. Below are a few examples of how collecting data using a tablet with More >

Premium iPad App To Capture Leads

One of the most critical aspects of the sales process is finding new leads.  Whether a small operation or large corporation, acquiring new clients/customers is needed for survival.  These days there are 2 ways to go about obtaining these leads.  The first method commonly used it creating web forms on webpages and smart forms within More >

Event Marketing With The iPad

As companies look to reach their targets using methods outside of the traditional marketing channels, many businesses are turning to event marketing.  In today’s cut-throat business world, placing ads in the newspaper or purchasing a small banner ad on a hot website does nothing to put your company ahead of competitors.  Event marketing brings your More >