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Small Business Marketing Articles

How To Create Effective Print Ads For Your Small Business That Drive Sales

Whether you are promoting a new startup company/brand  or looking to gain new followers for your business or services, utilizing print advertising within newspapers and magazines is still an effective way to build brand awareness and help to generate revenue. Understanding how to create effective print advertising designs is a way to outshine potential competitors More >

The Biggest Marketing Problems for Small Business

The biggest marketing problems for small business are time, money, and ability. These 3 marketing problems come up time and again during conversations with small business owners. Whether it’s the local Annie Sloan Chalk Paint distributor, the single franchise restaurateur, or the small software development shop, many small businesses share these three marketing problems. Here More >

4 Ways to Attract Customers to your Retail Store

There’s no business like the retail business, until you hit a slump.  Sales can be soaring one minute and sagging the next.  If your business is in need of a sales boost, check out these four ways to draw customers to your retail store. Make a Great First Impression. It is reported that as many More >

Catch Me If You Can: Marketing to Millennials

Here’s what we know from the statistics that are out there, via reliable sources: There are 76 million millennials (born between 1981 and 2000) in the U.S. That is 27% of the total population.  13.63% of  millennials say they stay updated on brands through social networks; 51% report that social opinions influence their purchase decisions; More >

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