Capturing email addresses in-store is a highly valuable and cost-efficient strategy to boost sales and build lasting customer relationships. This guide provides 7 essential tips for success in 2024, focusing on using the right software, understanding the customer journey, offering compelling incentives, and leveraging email automation for prompt, personalized follow-up. Implement these strategies to maximize your email capture efforts, foster customer loyalty, and ensure your brand stays top-of-mind long after they leave your store.
