Collecting Data Using a Tablet

by Ryan Taft in
Collecting customer data is vital for sustained business growth and communication, and the OnSpot Social app turns any tablet into a powerful data capture tool you can use anywhere. Discover how leveraging a quick, digital sign-up process at high-traffic events like bridal shows, home shows, and community fundraisers allows you to effortlessly gather contact information, grow your social media following, and build an invaluable client list for future sales and follow-ups.

Key Takeaways

  • Data is the Base of Business Growth: Collecting customer data is essential for maintaining contact, ensuring repeat business, and overall success.

  • OnSpot Social is Portable: The app allows businesses to capture data using a tablet at virtually any location, such as shows and events.

  • Unified Opportunity for Growth Across All Events: Whether at bridal shows, home shows, or community events, using OnSpot Social on a portable tablet empowers your business to quickly collect valuable customer data, engage attendees in the moment, and follow up with personalized offers and promotions—helping you grow your contact list, boost conversions, and build long-term relationships no matter where you meet your customers.

Your customer’s data is at the base of keeping in touch and ensuring that you have people to continue to return to your business. You can use OnSpot Social anywhere your business may take you to ensure you continue to grow and succeed.

Close-up of a tablet dashboard with charts, data fields, or a simple form. Could show multiple team members collaborating around it.

Below are a few examples of how collecting data using a tablet with our app can help your business grow.

Bridal Shows

Capture the excitement and the buzz of the bridal show by having booth visitors enter their information to win a gift certificate, a free sizing, or perhaps a day at the spa. For example, if you are a dress retailer, the information you gather from your client could be used to invite them into your store for a private fitting. By having them enter their information you will have a way to keep in contact with them and have them be updated on your specials and sales.

Home Shows

Clients who attend home shows don’t have all day to stand at your booth and fill out forms by hand just so you may contact them in the future. Be cutting edge and have your iPad ready for them to quickly fill in their information. This can be beneficial for contractors, realtors, and retail outlets. Offering a small incentive for the clients information will ensure that you grow your social media and contact lists.

Community Events and Fundraisers

If your business is a sponsor or participates in a community event or fundraiser, it is a great time to make contact with potential clients that may not have known about your business otherwise. Instead of taking people away from the main event, ask them to quickly enter their contact information, like you on Facebook or follow you on twitter, and follow up with them after the fact with sales and more information about your business.


FAQ

Why is collecting customer data important for my business?

Customer data is at the base of keeping in touch and ensuring that you have people to continue to return to your business, which is vital for growth and success.

Where can I use the OnSpot Social app to collect data?

You can use OnSpot Social anywhere your business may take you, including specific events like bridal shows, home shows, and community events/fundraisers.

What is a good way for a dress retailer to use data collected at a bridal show?

For a dress retailer, the information gathered from clients at a bridal show could be used to invite them into the store for a private fitting, providing a way to keep in contact with them regarding specials and sales.

How does using a tablet help at a home show?

Using a tablet at a home show allows clients to quickly fill in their information, saving time compared to filling out forms by hand, which is beneficial since attendees often don’t have all day to stand at one booth.

What should I ask people to do at community events if I’m using the app?

Instead of taking people away from the main event, ask them to quickly enter their contact information, “like you on Facebook or follow you on twitter,” so you can follow up with sales and more information later.

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