free trial sign up
log in

Sign Up Today FOR FREE >

Case Study: Event/Trade Show

case study

Company Information

Industry: Sports Nutrition

Company Type: Health/Fitness/Weight Loss Distributor

Company Location: Sydney, Australia

About the Company: Australia’s leading Sports Nutrition Distributor, supplying only the most trusted and premium quality brands. These products are designed to help people achieve their health, fitness and weight loss goals.

Marketing Challenge

Nutrition Systems wanted to grow their social media followers, specifically focusing on their Facebook Likes. They also needed an easy way to convert qualified prospects from various trade shows and events into future clients.

Solution

Nutrition Systems attended 3 large trade show events, utilizing the iPad app OnSpot Social at their booth.

People walking past their booth would be drawn in by OnSpot Social’s digital signage feature and ultimately enticed to Like Nutrition Systems on Facebook or provide them with their contact information through OnSpot Social’s connection features.

OnSpot

Results

Throughout the duration of only 3 trade show events, with the help of OnSpot Social, the client was able to successfully collect a total of 15,674 new, qualified leads

Of the data collected:

9,044 were Facebook Likes (over 57% of total data collected)

6,301 of those leads were comprised of prospect contact information which included name, e-mail address, & mobile number

case studies